Crucial Factors of Great Websites

There’s more to designing a great website than just making it seem nice. The top websites on the planet have characteristics that we can all learn from and apply to our own work.


The speed of any website is critical. If a user sees a site that loads too slowly, they will leave it and go on to another site, which may be disastrous if your website is your primary source of money. To determine how fast your website is, utilise Google's PageSpeed Insights tool.


Behind the scenes, websites are made up of several scripts and CSS style files. The greater the number, the slower your page will load. However, it is not required for all of these files to load at the same time when a page is browsed. Because a CSS style can have hundreds or thousands of lines, why not establish a basic stylesheet for the key components of your website, supplemented by other CSS files that only appear when certain pages are viewed?

This divides the effort into smaller chunks and helps your website work less, all of which improves your total load times.


Every few months, go through your JavaScript and CSS files and see where you can clean up code. You may have learned a more efficient way to do some duties, or other operations may no longer be required. There might also be duplicate code.


Video and photos are fantastic visual elements that capture visitors' attention, but they may also dramatically slow down your site - to the point that users quit your site and go to competitor sites.

Upload comparable photos in varied sizes to accommodate different formats, and use scripts to detect what size screen your site is running on and then select the best image to load for that platform.


The goal of user-friendly design is to anticipate how people will interact with your site. Unfortunately, it is not an exact science, and some adjustments may be required later as you learn more from users and their experiences with the site. This type of information may be discovered by reviewing Google Analytics data.


The design of your user interface (UI) is the foundation of your website. Users must be able to quickly locate the information they want. That's simple enough if you only have a few pages on your website, but what if you have a sophisticated eCommerce site with hundreds of goods, several categories, and more?


With mobile devices growing more prevalent, you should prioritise mobile-friendly designs for all of your websites (not just for better navigation, but for SEO-purposes too LINK).

Consider that mobile consumers mostly use their thumbs to navigate their phones. To avoid accidentally clicking on the wrong link or item, clickable components should be bigger and surrounded by ample space.


Boost your economy with e-commerce websites

Digital merchants are transforming the Internet and the global economy. Online shopping continues to have a significant influence on the already thriving Internet economy in the United Kingdom. According to fresh studies and reports, the UK’s Internet economy is over £100 billion, and its e-commerce industry is worth more per capita than that of the United States.

For a variety of reasons, electronic commerce is becoming increasingly popular. E-commerce websites offer lower overhead than conventional stores, and their automated transaction procedure provides users with more administrative control and flexibility. Since of the internet, tiny and virtual businesses are profiting because they no longer need to maintain large staffs, vast capitals, multi-lingual infrastructures, or transitional infrastructures.


Despite its relatively poor bandwidth, the United Kingdom is emerging as a global leader in the e-commerce sector, with the greatest online expenditure per capita in the world. James Robinson of the Guardian explores the influence of internet buying on the British economy. According to recent assessments, the Internet is more significant to the UK economy than the transportation, construction, or utility industries.

The proliferation of e-commerce websites has resulted in a rise in online advertising. After the United States, the United Kingdom presently has the largest internet advertising market. According to the most recent BCG surveys and statistics, British Internet enterprises today employ 250, 000 people. Small and medium-sized firms have produced many of these job possibilities.

According to Paul Zwillenberg, a partner at BCG and one of the report's authors, there is a widespread belief in the UK that it is cheaper to acquire products and services online. The UK's Internet economy is strong because of the significant amount of money that Britons spend online. This year, roughly 31 million consumers made internet purchases.


According to reports, the Internet's influence and relevance in the UK economy is poised to expand. The Internet is critical to the British economy, and the BCG reports that London and the South-East are the most popular places for Internet activity.

Broadband penetration will play a significant role in the future expansion of online commerce and the economy. More than 19 million of the UK's 26 million homes now have Internet access, and the government has set a target of ensuring that everyone has access to the internet by 2015.

As more individuals sell their products and services online, the Internet has become a highly competitive marketing platform. The rise of E-commerce websites has resulted in an increase in online advertising, and your store's online location is just as significant as its physical address. The web design business has evolved into a multifaceted one, with good SEO and online marketing being a vital element of the design and development process.